Our team lives this. We have 15+ years of combined retail media experience. You want to dominate the digital shelf? We’ll show you how.
Built for CPG brands ready to scale, our retail media strategies focus on driving sales velocity and digital shelf dominance. (Plus…our brand-side experience means we think like you do.)
The Celerity team has deep expertise across retail media networks, category strategy, and shopper behavior. We’ve optimized campaigns in most CPG categories and know what drives velocity for each.
We track the metrics that actually matter for retail: sales velocity, digital sales growth, and competitive movement.
You get a complete view of performance across all retail media networks, so you can spot opportunities and outpace competitors.
Celerity is one of the first retail media agencies to integrate Instacart’s Eversight Consumer Insights Portal into active client strategy. This first-party shopper data transforms retail media strategy and in-store sales velocity for emerging CPG brands. (Yes, this kind of data actually exists! We wrote about it here.)
And now you can get this data with us!
Retail media is the fastest-growing segment in CPG marketing, and the brands who learn to pair retail media with real consumer behavior data will have a structural advantage over those working from pure campaign metrics alone.
Recognizing the untapped potential of digital platforms in achieving these objectives, we stepped in with a proposal. We suggested a two-pronged strategy that actively harnessed the powers of both Walmart Connect for Retail Media and the Ibotta Performance Network for Digital Shopper Marketing.
Shoppers spent nearly $20 billion on Target.com last year. And the best way for brands to get in front of those shoppers is with retail media. Target officially introduced its proprietary media-buying platform, Roundel Media Studios.
To succeed in today’s market, your brand needs to look beyond basic tactics and adopt a holistic digital shopper marketing strategy that drives return overall, not just for a specific campaign or product.
